What is YU?
YU is not just a technology brand but is a whole eco-system which aims to provide extraordinary product experience while offering differentiated services that actually delight the consumers.
The first phone which they have come with is literally the Zeus of all phones. They have named the device YUREKA which is quite a unique name. scroll down to look inside the Zeus.
Yureka
The Qualcomm Snapdragon 615
We could easily call this processor as a beast. This is an octa-core 64 bit chipset clocked at 1.5 GHz.
This octa-core chipset will provide you with the power to Play God, literally. It will easily handle high intensity games without any lags and complete butter graphics. Not only this, being a 64 bit chipset, it makes the device future proof. This also comes with 4G LTE support.
(Source: https://www.youtube.com/user/SnapdragonProcessors)
Cyanogen OS 11
Another weight of this device is the CyanogenMod 11. This custom ROM is made for full proof stock android experience with some extra tweaks from the developer. This ROM allows you to customise each and everything. From boot-animation to the font. You can customise the experience in every way you want to. The tweaks also help the device to stay in power for a longer period of time.
Camera
(Source: https://www.youtube.com/user/CyanogenInc)
Battery
The device sports a respectable 2500mAh battery with a standby time of 250 hours and a talktime duration of upto 8 hours. But keep in note that these numbers will vary alot in real life under stress conditions. But still with CyanogenMod 11 we can probably squeeze some more juice out of the system due to high customizability. We'll See.Camera
The Camera is another strong point of this master device. It has a 13MP Rear Camera including a Sony Exmor sensor and with a resolution of 3120*4208 pixels and a 5MP Front FF Camera with a resolution of 1944*2592 pixels. Also included in the package is a powerful flash and a fast autofocus (both for the rear camera). Lastly there is 1080p Recording and Playback supported too.
Connectivity
As already mentioned the device is 4G LTE ready with Download Speeds of upto 150Mbps and Upload Speeds upto 50Mbps. Also supported are WCDMA and GSM (Obviously...). Along with this there is the support for 802.11 b/g/n Wi-fi Signals, and finally there is a Bluetooth 4,0 in the device.
Storage
With 16GB of internal memory, out of which 12.5GB is available for users to install Apps. But don't worry about the space though as there is the support of 32GB expandable memory on which you can install Apps and also store your Music and Movies. On the RAM side the phone has an incredible 2GB DDR3 RAM, which is extremely fast and will run any app without hiccups.
The Place For Nerds
This segment is quite unusual for any phone. You can unlock the bootloader, root your phone, flash custom ROMs but still your warranty will not be void. Other than this, YU will also provide doorstep repair or replace for the device.
The Price
Price of this phone actually makes this device stand out in the crowd. This device is priced at 8,999 INR which is freakingly cheap. Literally, how can one make this heavy device but still keep the price this low. The company is trying to overtake OnePlus' dominancy over the people's minds.
The sale will be in the second week of January but the registrations are open now. You can register here.
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